ASICS Tekkie Town Promo

Project Overview: WIth a limited budget and extremely tight turnaround time between briefing and delivery, this job for ASICS South Africa was a creative challenge we’re proud to have overcome. ASICS needed in-store video content for specific products in the Tekkie Town nationwide chain, and in less than a week we were able to develop a concept, plan and shoot a choreographed dance sequence, and get the final product edited and in stores on time.

Services offered: Concept Development, Creative Direction, Content Production (Video and Stills), Post-Production, Talent Management.

Application: Digital

Talent deployment: David J East (DOP), Jonathan Ferreira (Videographer), POST CT (Post Production)

Client: Asics // Dane Abramowitz (Digital Marketing Executive)

Deliverables: 1 x 60sec Video