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Immediacy was the name of the game for MMM at the Woolworths x Marie Clare Power Summit, where inspiring female celebrities shared their insights to a rapt auditorium. Woolworths wanted us to capture a sense of what it was like backstage, conveying this to their online community in a carefully planned out Instagram Story, with images, videos, graphics, quotes and polls. Before the final curtain was drawn, MMM was able to deliver this real-time, multimedia perspective of the event, polished to Woolworths standards.

 

Event Aftermovie

IG Photos

Instagram Stories